Neuro-linguistic programming (NLP)

NLP is a set of techniques, axioms and beliefs that adherents use primarily as an approach to personal development. It is based on the idea that mind, body and language interact to create an individual's perception of the world and that perceptions, and hence behaviors, can be changed by the application of a variety of techniques. An important technique is, "modeling" which involves the careful reproduction of the behaviors and beliefs of those who have achieved "excellence". The early focus of NLP was the study of the underlying patterns in the language and techniques of noted and successful therapists in hypnotherapy, gestalt therapy and family therapy. The patterns discovered were adapted for general communication and for effecting change.

Despite its popularity,[1][2] NLP continues to be controversial, particularly for use in therapy, and after three decades of existence, remains scientifically unvalidated.[3] NLP has been criticized for lacking a defining and regulating body to impose standards and a professional ethical code.[4]



General description
NLP was influenced by hypnotherapy, psychotherapy and the human potential movement. Its basic ideas were developed circa 1973. Bandler and Grinder originally focused on modeling the communication (verbal and non-verbal) and thinking strategies of noted psychotherapists. Although its theoretical principles have not been supported by psychological and experimental research,[5][6] many of its techniques are derived from existing therapeutic techniques[5].

There are many definitions and variations of NLP amongst its proponents. Bandler defines NLP as "an attitude and a methodology which leaves behind a trail of techniques" whereas Grinder defines NLP as "the study of excellence and how to reproduce it".[7] NLP author Robert Dilts calls the system "the study of the structure of subjective experience".[8] NLP techniques may be used in group trainings, seminars, or individual consultations. Practitioners deal with personal issues like reframing what they consider to be negative beliefs, dealing with stage fright and simple phobias, or depression. Adherents may take up NLP as a skill set for coaching, consulting, or counseling.[4] Trainers may mix NLP techniques with ideas about motivational techniques, adult learning, management, sales training, popular psychology and even seduction. It is also used as an adjunct by therapists in other therapeutic disciplines.


Concepts and methods

NLP is based on the idea that human senses are limited in scope, hence a person perceives only a small part of the world via those senses. Thus, proponents state that a person's view of the world is filtered by biology, experience, beliefs, values and assumptions. These filters form a person's logical construct of the world, referred to by NLP adherants as a "map". NLP advocates hold that the human mind-body (neuro) complex and what people say (linguistic), interact together to form perceptions of the world, or maps (programming).

A core tennet is Alfred Korzybski's idiom, the map is not the territory: in other words people act and feel based on their perception or maps of the world rather than the actual world. Practitioners of NLP believe that most people's maps are an impoverished, distorted representation of the actual world. This then leads people to create what are considered to be unhelpful or destructive patterns of thinking. By exploring and challenging parts of their map, the practitioner seeks to modify, replace or reframe these thought patterns in order to improve the clients internal experience and achieve more effective and flexible behavior.[9][10][11][12]

One NLP method for doing this is 'modeling'. NLP holds that language and behaviors (whether functional or dysfunctional) are highly structured, and that this structure can be 'modeled' or copied into a reproducible form.[10] The founders, Bandler and Grinder, started by analysing in detail and then searching for what made successful psychotherapists different from their peers. The original models were: Milton Erickson (hypnotherapy), Virginia Satir (family therapy), and Fritz Perls (gestalt therapy). The patterns discovered were adapted for general communication and effecting change.[10] NLP embodies many techniques, including hypnotic techniques, which proponents claim can affect changes in the way people think, learn and communicate.[13] NLP is an eclectic field, often described as a 'toolbox', which has borrowed heavily from other fields in collating its presuppositions and techniques.


Modeling

"Modeling" in NLP is the process of adopting the behaviors, language, strategies and beliefs of another in order to 'build a model of what they do...we know that our modeling has been successful when we can systematically get the same behavioral outcome as the person we have modeled'.[10] The 'model' is then reduced to a pattern that can be taught to others. NLP modeling methods are designed to unconsciously assimilate the tacit knowledge of what the master is doing, and of which the master is not aware, and can involve modeling "exceptional" people.[14] Bandler and Grinder state "the function of NLP modeling is to arrive at descriptions which are useful."[10] Einspruch & Forman 1985 state that "when modeling another person the modeler suspends his or her own beliefs and adopts the structure of the physiology, language, strategies, and beliefs of the person being modeled. After the modeler is capable of behaviorally reproducing the patterns (of behavior, communication, and behavioral outcomes) of the one being modeled, a process occurs in which the modeler modifies and readopts his or her own belief system while also integrating the beliefs of the one who was modeled."[15] Modeling is not confined to therapy, but is applied to a broad range of human learning. Another aspect of modeling is understanding the patterns of one's own behaviors in order to 'model' the more successful parts of oneself.


Meta model

In NLP the Meta-model is a set of specifying questions or language patterns designed to challenge and expand the limits to a person's model or 'map' of the world. It is based on the verbal patterning of Fritz Perls and Virginia Satir and is intended to facilitate the detection of limiting beliefs and restrictive thinking. When a person speaks about a problem or situation their choice of words, (or ‘indicators’), will distort, generalize, and delete portions of their experience. The questions in the meta-model are designed to bring clarity to the client's language and so to their underlying restrictive thinking and beliefs.

By listening to and responding to these language patterns the practitioner seeks to help the client to recover the information that is under the surface of the words. A therapist who 'listens' on the basis of their existing belief systems may miss important aspects.


Milton model

The Milton model is a way of communicating based on the hypnotic language patterns of Milton Erickson.[16] It has been described as "a way of using language to induce and maintain trance in order to contact the hidden resources of our personality".[17] The Milton model has three primary aspects: Firstly, to assist in building and maintaining rapport with the client. Secondly, to overload and distract the conscious mind so that unconscious communication can be cultivated. Thirdly, to allow for interpretation in the words offered to the client.[18] Furthermore, communicating with metaphor was an essential part of Milton's methods providing a platform whereby Erickson could smoothly deliver his therapeutic suggestions.


Building rapport

First, building rapport, or empathy, is done to achieve better communication and responsiveness. NLP teaches 'mirroring' or matching body language, posture, breathing, predicates and voice tonality. Rapport is an aspect of 'pacing' or tuning into the client or learner's world. Once pacing is established, the practitioner can 'lead' by changing their behavior or perception so the other follows. O'Connor & Seymour, in "Introducing NLP", describe rapport as a 'harmonious dance', an extension of natural skills, but they warn against mimicry.[17] Singer gives examples of the pantomime effect of mere mimicry by some practitioners which does not create rapport.[2]



Conscious/Unconscious attention

Second, Erickson used ambiguous language, that is, words and sentences with multiple meanings. The clients conscious memory would be overloaded creating an opportunity for unconscious communication and resources to become available to the client. The milton model attempts to capture these patterns in artfully vague language, ambiguity, and metaphor. Erickson was aware that the capacity limit of short term, conscious memory was seven (plus or minus two) elements, called 'chunks' or the "magical number seven", introduced by Miller (1956)[19].


Indirect communication

Furthermore, indirect communication is purposely kept vague and metaphoric to assist the client and practitioner to work with the unconscious mind. Indirect communication is also used to soften the meta model and make indirect suggestions.[20]



Communicating with metaphor

Largely derived from the ideas of Gregory Bateson and the techniques of Erikson, 'metaphor' in the Milton model ranges from simple figures of speech to allegories and stories. It tends to be used in conjunction with the skills of the Milton model to create a story which operates on many levels with the intention of communicating with the unconscious and to find and challenge basic assumptions.[21][17]



Representational systems

The notion that experience is processed by the sensory systems or representational systems was incorporated into NLP from psychology and Gestalt therapy shortly after its creation.[10] This holds that people perceive the world through the senses and store the information from the senses in the mind. Memories are closely linked to sensory experience. When people are processing information they see images and hear sounds and voices and process this with internally created feelings. Some representations are within conscious awareness but information is largely processed at the unconscious level. When involved in any task, such as making conversation, describing a problem in therapy, reading a book, kicking a ball or riding a horse, their representational systems, consisting of images, sounds, feelings (and possibly smell and taste) are being activated at the same time.[6] The way representational systems are organised and the links between them is believed to impact on behavioral performance. The purpose of many NLP techniques is to interrupt thought and thus behavior patterns seen as maladaptive, and replace them with patterns seen as more positive and creative.[22]


Preferred representational systems

Originally NLP taught that most people had an internal preferred representational system (PRS) and preferred to process information primarily in one sensory modality. The practitioner could ascertain this from external cues such as the direction of eye movements, posture, breathing, voice tone and the use of sensory-based predicates. If a person repeatedly used predicates such as "I can see a bright future for myself", the words "see" and "bright" would be considered visual predicates. In contrast "I can feel that we will be comfortable" would be considered primarily kinesthetic because of the predicates "feel" and "comfortable". These verbal cues could also be coupled with posture changes, skin color or breathing shifts. The theory was that the practitioner, by matching and working within the preferred representational system, could achieve better communication with the client and hence swifter and more effective results. Many trainings and standard works still teach PRS[17] whilst other proponents have de-emphasized the existence and relevance of PRS and instead emphasize working within all representational systems. In particular, New Code emphasizes individual calibration and sensory acuity, precluding such a rigidly specified model as the one described above.[23] Responding directly to sensory experience requires an immediacy which respects the importance of context. Grinder has stated that a representational system diagnosis lasts about 30 seconds.[23]

Although there is some research that supports the notion that eye movements can indicate visual and auditory (but not kinesthetic) components of thought in that moment,[24]the existence of a preferred representational system ascertainable from external cues (an important part of original NLP theory) was discounted by research in the 1980s.[25][26][27]


Submodalities

Submodalities are the fine details of representational systems. In the late 1970s the developers of NLP extended the use visual submodalities (common in sports psychology and meditation), to include other sensory systems involving the relative size, location, brightness of internal images, the volume and direction of internal voices and sounds, and the location, texture, and movement of internally created sensations.[28] Submodalities and hypnosis became the focus of Richard Bandler's later work.[29]

A typical "change" process may involve manipulating the submodalities of internal representations. For example, someone may see their future as 'dark and cloudy' with associated emotions, but would seek through NLP to perceive, and feel it, as 'light and clear'. Other training exercises develop a person's ability to move around internal images, change the quality of sounds and find out how these effect the intensity of internal feelings or other submodalities. Although NLP did not discover submodalities, it appears that the proponents of NLP may have been the first to systematically use manipulation of submodalities for therapeutic or personal development purposes, particularly phobias, compulsions and addictions.[21]


Aphorisms/presuppositions

• The map is not the territory - a concept/phrase coined by Alfred Korzybski in "General Semantics"
• Life and 'Mind' are Systemic Processes
• Behind every behavior there is a positive intention
• There is no failure, only feedback
• Choice is better than no choice (and flexibility is the way one gets choice)
• The meaning of the communication is the response it produces, not the intended communication
• People already have all the resources they need to succeed
• Multiple descriptions are better than one


Techniques


Anchoring
NLP proponents state that people make anchors (associations) between sensations and emotional states. If a person is exposed to an unique stimulus while in a specific emotional state, a connection is made between the emotion and the unique stimulus. If the unique stimulus occurs again, the emotional state will be triggered. Additionally anchors can be deliberately created and triggered to help people access 'resourceful' or other target states.[30]Anchoring appears to have been imported into NLP from family therapy as part of the 'model' of Virginia Satir.[31]


Swish
The swish pattern is a process that is designed to disrupt a pattern of thought from one that used to lead to an unwanted behavior to one that leads to a desired behavior. This involves visualizing a 'cue' that leads into the unwanted behavior, such as a smoker's hand moving towards the face with a cigarette in it, and reprogramming the mind to 'switch' to a visualization of the desired outcome, such as a healthy looking person, energetic and fit. In addition to visualization, auditory sound effects are often imagined to enhance the experience.[32] Swish is one of the techniques that involves the manipulation of submodalities.


Reframing
Reframing is common to a number of therapies and was not original to NLP.[5] Reframing functions through "changing the way you perceive an event and so changing the meaning. When the meaning changes, responses and behaviours will also change. Reframing with language allows you to see the world in a different way and this changes the meaning. Reframing is the basis of jokes, myths, legends, fairy tales and most creative ways of thinking."[33] There are examples in children's literature. Pollyanna would play The Glad Game whenever she felt down about life, to remind herself of the things that she could do, and not worry about the things she couldn't.[34]



Six step reframe
An example of reframing is found in the six-step reframe which involves distinguishing between an underlying intention and the consequent behaviors for the purpose of achieving the intention by different and more successful behaviors. It is based on the notion that there is a positive intention behind all behaviors, but that the behaviors themselves may be unwanted or counterproductive in other ways. NLP uses this staged process to identify the intention and create alternative choices to satisfy that intention.


Well-formed outcome
In NLP this is one of a number of 'frames' wherein the desired state is considered as to its achievability and effect if achieved. A positive outcome must be defined by the client, be within the clients power to achieve, retain the positive products of the unwanted behaviours and produce an outcome that is appropriate for all circumstances.[21]


Ecology
Ecology in NLP deals with the relationship between a client and their natural, social and created environments and how a proposed goal or change might relate to their relationships and their environment. It is a frame within which the desired outcome is checked against the consequences in the client's life and relationships.


Parts integration
Parts Integration is based on the idea that different aspects of ourselves are in conflict due to different perceptions and beliefs. 'Parts integration' is the process of integrating the disparate aspects of the self by identifying and then negotiating with the separate parts to achieve resolution of internal conflict. Parts integration appears to be modeled on 'parts' from family therapy and has similarities to ego-state therapy in psychoanalysis.


Visual/Kinesthetic Dissociation (VK/D)
VK/D stands for 'Visual/Kinesthetic Dissociation'. This is a technique designed to eliminate bad feelings associated with past events by re-running (like a film, sometimes in reverse) an associated memory in a dissociated state. It combines elements of Eriksonian techniques, spatial sorting processes from Fritz Perls, reframing and 'changing history' techniques.[21]


Psychological research and reviews

The broad judgement of the mainstream psychology community is that NLP is scientifically unvalidated as to both underlying theory and effectiveness.[25][5][26]Amidst pleas for further research there is much criticism of the failure of proponents to undertake adequate research.[35][36] A number of mainstream psychologists classify NLP as pseudoscience.[37][36][3]Others have suggested that any claimed effectiveness results from its reliance on a range of therapeutic techniques gleaned from other therapies rather than any new theories or techniques.[5]


Sharpley's review of preferred representational systems
In 1984, Sharpley, researching for counseling psychology, undertook a literature review of 15 studies on the existence and effectiveness of preferred representational systems (PRS), an important underlying principle of NLP, and found "little research evidence supporting its usefulness as an effective counseling tool" and no reproducible support for preferred representational systems and predicate matching.[25]

Einspruch and Forman (1985) broadly agreed with Sharpley (1984) but disputed the conclusions, identifying a failure to address methodological errors in the research reviewed.[15] Einspruch and Forman stated that "NLP is far more complex than presumed by researchers, and thus, the data are not true evaluations of NLP" adding that NLP is difficult to test under the traditional counseling psychology framework. Moreover the research lacked a necessary understanding of pattern recognition as part of advanced NLP training, there was inadequate control of context, an unfamiliarity with NLP as an approach to therapy, inadequate definitions of rapport and numerous logical mistakes in the research methodology.
Sharpley (1987) responded to Einspruch and Forman (1985) with a review of a further 7 studies on the same basic tenets (totalling 44 including those cited by Einspruch and Forman).[5]

Sharpley's second review (1987) included Elich et al (1985), a study that found no support for the proposed relationship between eye movements, spoken predicates, and internal imagery. Elich et al stated that "NLP has achieved something akin to cult status when it may be nothing more than a psychological fad" (p625)".[27]

Sharpley (1987) stated that a number of NLP techniques are worthwhile or beneficial in counselling psychology, citing predicate matching, mirroring clients behaviors, moving sensory modalities, reframing, anchoring and changing history, but said that none of these techniques originated within NLP: "NLP may be seen as a partial compendium rather than as an original contribution to counseling practice and, thereby, has a value distinct from the lack of research data supporting the underlying principles that Bandler and Grinder posited to present NLP as a new and magical theory". Sharpley (1987) concluded that "if NLP is presented as a theory-less set of procedures gathered from many approaches to counselling, then it may serve as a reference role for therapists who wish to supplement their counselling practice by what may be novel techniques to them."


Other reviews of evidence
In a major review in 1988, Druckman and Swets NRC found that "studies fail to provide an empirical base of support for NLP assumptions...or NLP effectiveness. The committee cannot recommend the employment of such an unvalidated technique".[6] They also concluded that matching representational systems to gain rapport was ineffective, however the idea of modeling of expert performance "merits further consideration".
In 2004 Druckman said of the 1988 study "Our experiences with NLP led to two different conclusions. On the one hand, we found little if any evidence to support NLP’s assumptions or to indicate that it is effective as a strategy for social influence. It assumes that by tracking another’s eye movements and language, an NLP trainer can shape the person’s thoughts, feelings, and opinions (Dilts, 1983). There is no scientific support for these assumptions. On the other hand, we were impressed with the modeling approach used to develop the technique. The technique was developed from careful observations of the way three master psychotherapists conducted their sessions, emphasizing imitation of verbal and nonverbal behaviors (Druckman & Swets, 1988, Chapter 8). This then led the committee to take up the topic of expert modeling in the second phase of its work."[38]

The follow up study on expertise by Swets and Bjork (1991) concentrated on cognitive apprenticeship, but NLP was not included except by way of acknowledgment for the idea of modeling.[39].

Thereafter it would appear that although individual studies continue to be undertaken in a variety of fields, no further major research reviews have been undertaken and NLP was dropped from the experimental psychology research stream.[40]

Similarly in the field of psychotherapy it is stated that the "original interest in NLP turned to disillusionment after the research and now it is rarely even mentioned in psychotherapy".[41]


Empirically validated psychotherapy
In 1990 Beyerstein categorised NLP as 'neuromythology', 'New Age' and a pseudoscience.[37] He asserts that "though it claims neuroscience in its pedigree, NLP's outmoded view of the relationship between cognitive style and brain function ultimately boils down to crude analogies". With reference to all the 'neuromythologies' covered in his article, including NLP, he states "In the long run perhaps the heaviest cost extracted by neuromythologists is the one common to all pseudosciences — deterioration in the already low levels of scientific literacy and critical thinking in society".

That judgment has been supported by others from the mainstream, empirically based psychology community, such as Lilienfield (2002),[36] Drenth (1999)[42]and (2003)[43] and Devilly (2005)[3] in peer-reviewed journals, and by commentators on the fields of psychology, psychotherapy and counselling such as Eisner in 'The Death of Psychotherapy',[35] and Singer and Lalich in 'Crazy Therapies'.[2]Psychologist Margaret Singer criticizes NLP as one of a number of 'quick-fix' techniques, unsupported by scientific evaluation, and criticizes its promotors and advertisers for continuing to "call the originators 'scientists' and to use such terms a 'science', 'technology' and 'hi-tech psychology' in describing NLP"(p.172).[2] Drenth (2003) uses the "movement known by the name NLP" to illustrate his descriptions of pseudoscience, stating "Unlike diagnosis, prediction of human performance or behavior, and assessment, therapy is not an (applied) scientific activity. Criteria for therapeutic activity is effectiveness, not verity;" ... "But what brings some of these therapeutic approaches into the category of pseudoscience is the claim that their presumptions are predicated on scientific understanding and scientific evidence."[42][43]

Devilly (2005) states that "at the time of its introduction, NLP was heralded as a breakthrough in therapy and advertisements for training workshops, videos and books began to appear in trade magazines. The workshops provided certification... However, controlled studies shed such a poor light on the practice, and those promoting the intervention made such extreme and changeable claims that researchers began to question the wisdom of researching the area further and even suggested that NLP was an untestable theory"..."NLP is no longer as prevalent as it was in the 1970s or 1980s, but is still practiced in small pockets of the human resource community. The science has come and gone, yet the belief still remains". Eisner expresses a similar view.[35][dubious — see talk page].

Opining that proof of the validity of new practices falls on the proponents of these practices, Lilienfield expresses concern that largely untested treatments, amongst which he includes NLP, comprise a major proportion of the interventions delivered by mental health professionals. He raises concerns about the public's overconfidence in mental health professions and the lack of scientific foundation for these professions.[44]



Ongoing research
Examples of ongoing research include the following: an empirical study using a heuristic qualitative methodology in which the submodality change process was tested for treating grief and mourning and which suggested that manipulating certain submodalities can help the subject shift into more resourceful state and speed the healing process,[45] a study incorporating a number of NLP behaviour change techniques (anchoring, isomorphic metaphor, goal setting) into a program for learning about and preventing the spread of AIDS which recommended that these tools be promoted and adopted internationally,[46] and a review of several small studies on the effectiveness of Visual/Kinesthetic Dissociation (V/KD) which suggested that V/KD, although currently at an experimental level of efficacy and in need of further well-designed empirical study, may be a promising treatment for at least some forms of Posttraumatic Disorder.[47]


NLP in the professions

NLP has been coordinated within some industry associations, psychotherapy associations, and has been used or suggested as an approach by some mental health bodies.[48]. NLP is used as an adjunct by therapists in other disciplines and also as a therapy in it's own right as NLPt. NLP has influenced some corporate executive coaches who provide one-on-one training and collaborative relationships to executives interested in development skills in career or business and may help resolve related personal issues. ,[49]. Skinner and Stephens (2003) explored the use of the model of representational systems in television marketing and communications.[50]. Human resource professional Von Bergen considers NLP to be inappropriate for management and human resource training.[40][51].

A number of UK NHS regional authorities use NLP for staff training at various levels, for training in rapport and communication in the workplace and with patients [2]p.28 [3]p 27[4]p.27 and for personal development in management training. [5][6]The Society of Medical NLP runs courses for health professionals for techniques to be used in clinical practice in consultations. These techniques were originally based on modeling Doctors who communicate successfully with patients.[7]Their courses are accredited for PDP and CPD (formerly Post Graduate Education Allowance). [8]. NLP techniques are included in the DOC Guidance Counselors handbook. [52]



Commercialization, manipulation and persuasion

Self-help critic Steve Salerno states that Anthony Robbins "made NLP his own, refining it and personalizing it into what he christened 'neuroassociative conditioning' (NAC). Salerno goes on to claim of Robbins (and other lifestyle trainers or systems) that he "actually fans the fires of discontent, making people feel impaired or somehow deficient as a prelude to (supposedly) curing them".[53] O'Connor and Seymour in "Introducing NLP" state NAC is "...not strictly NLP.".[17] Partridge in a compendium called "New Religions: A Guide; New Religious Movements, Sects and Alternative Spiritualities" [54] refers to Neuro-linguistic programming as a form of Large Group Awareness Training. It is not described as such by notable researchers or commentators in the field such as Langone or Singer, although it may be used as a component of some LGATs.[55] In his book 'Recovery from Cults' Michael Langone states "We know that NLP is also used by some very aggressive cults because the NLP method can be used by such groups to instill a reliance upon the cult, and provides a conditioning method to further induce compliance." He describes NLP as "a tool for generating change for change's sake" .[56]

NLP has remained an eclectic field with no inherent controls over training or a professional code of ethics. According to Schutz in his guide to NLP training, training varies from very short, esoteric or hyped-up power courses at one extreme to 9 months of professional training under licensed psychotherapists or the equivalent. He advises caution in selection.[4][57]


Popular culture and media
In 2003 English psychological illusionist Derren Brown performed a stunt on national TV where he played Russian Roulette with 5 other players. Some suggested the stunt's success was due to Brown using NLP techniques in order manipulate the outcome.[58] Derren Brown (2000) says "Having trained with the highly likeable founder of NLP, I find it a mixture of sensible and appealing methods for dealing with low-level pathologies such as phobias and fears on the one hand, and sheer daft nonsense and massive rhetoric on the other... There is no doubt that, to a point, much of this is well observed... But the idea triggered in me an interest in exploring these kinds of signals, and now I am pushing my performance closer into these areas."[59]

In 2005, celebrity hypnotist and television personality Paul McKenna was shown applying neuro-linguistic programming and other techniques on his Sky One show, 'I Can Change Your Life' to assist people with phobias, such as agoraphobia and addictions to gambling and shopping. In 2006, another Sky One programme, 'I Can Make You Thin', featured Richard Bandler and used NLP among other techniques to help people lose weight. [9]
Journalist Satham Sanghera wrote in a 2005 Financial Times news column that while some "believe that the continuing popularity of NLP... is an indication of its effectiveness" and ability to help in a wide spectrum of areas, he noted others think the success of NLP is "an example of mumbo jumbo triumphing over science" and that "critics say NLP is simply a half-baked conflation of popular psychology and pseudoscience that uses jargon to disguise the fact that it is based on a set of banal, if not incorrect, presuppositions"[1][dubious — see talk page]


History and development

1970s: Founding and early development
NLP was co-founded and developed jointly by Richard Bandler and then UCSC assistant professor of linguistics John Grinder, under the tutelage of noted anthropologist Gregory Bateson, at the University of California, Santa Cruz, during the 1960s and 1970s. At that time the Californian human potential seminars were developing into a viable industry. Gregory Bateson (see Esalen Institute) was influenced by Alfred Korzybski, particularly his ideas about human modeling and that 'the map is not the territory'. These ideas were adopted by Bandler and Grinder.[12]

From 1972, the co-founders of NLP had an interest in the exceptional communications skills of gestalt therapist Fritz Perls, family therapist Virginia Satir and founding president of the American Society for Clinical Hypnosis, Milton H. Erickson. Subsequently Structure of Magic Series (1975) and Patterns of Milton H. Erickson (1976, 1977) were published using those therapists as models. In the late 1970s, Leslie Cameron-Bandler, Judith DeLozier, Robert Dilts, and David Gordon worked with the co-founders and separately to contribute to the development of NLP.


1980s: New developments and scientific assessment
In the 1980s, shortly after publishing Neuro-linguistic Programming Volume 1[13] with Robert Dilts and Judith Delozier, Grinder and Bandler fell out. Amidst acrimony and intellectual property lawsuits, NLP started to be developed haphazardly by many individuals. Given the multiplicity of developers and trainers, there was to be no single definitive system of NLP.[6]

Since the early 1980s, John Grinder collaborated with various people to develop a form of NLP called the New Code of NLP which attempted to restore a whole mind-body systemic approach to NLP [60]

Richard Bandler also published new processes based on submodalities and Ericksonian hypnosis. [61]

Anthony Robbins who taught NLP in the late 1970s, mass marketed various motivational products incorporating aspects of NLP (renamed as Neuro Associative Conditioning).

In the late 1980s, Sharpley's (1984, 1987) research reviews in experimental counseling psychology and by the United States National Research Council gave NLP an overall negative assessment marking a decrease in NLP research interest.


1990s: Controversy, division, and marketing
In July of 1996 after many years of legal controversy, Bandler filed a lawsuit against John Grinder et al, claiming retrospective sole ownership of NLP, and the sole right to use the term under trademark.[62][63] Contemporaneous with Bandler's suits in the Supreme Court of the United States, Tony Clarkson (a UK practitioner) successfully asked the UK High Court to revoke Bandler's UK registered trademark of "NLP", in order to clarify legally that 'NLP' was a generic term rather than intellectual property.[64]

Despite the NLP community being splintered, most NLP material acknowledges the early work of the co-founders, Bandler and Grinder, and the development group that surrounded them in the 1970s.


2000s: Legal settlement and government regulation
In 2001, the law suits were settled with Bandler and Grinder agreeing to be known as co-founders of NLP. Since 1978, a 20 day NLP practitioner certification program had been in existence for training therapists to apply NLP as an adjunct to their professional qualifications. As NLP evolved, and the applications began to be extended beyond therapy - new ways of training were developed and the course structures and design changed. Course lengths and style vary from institute to institute. In the 1990s, following attempts to put NLP on a more formally regulated footing in the UK, other governments began certifying NLP courses and providers, such as in Australia for example, where a graduate certificatein Neuro-linguistic programming is accredited under the Australian Qualifications Framework (AQF).[65]However, NLP continues to be an open field of training with no 'official' best practice. With different authors, individual trainers and practitioners having developed their own methods, concepts and labels, often branding them as "NLP",[66] the training standards and quality differ greatly.[67] In Europe, the European NLP therapy associationhas been promoting their training in line with European therapy standards. The multiplicity and general lack of controls has led to difficulty discerning the comparative level of competence, skill and attitude in different NLP trainings. According to Peter Schütz the length of training in Europe varies from 2-3 days, for the hobbyist, to 35-40 days over at least nine months to achieve a professional level of competence.[67]

Associations with science
NLP's association with science has been complex and controversial. Robert Dilts and Judith Delozier claim "NLP is rooted in the synthesis of three areas of modern science: neurophysiology, linguistics and cybernetics (computer programming)."[21] Grinder & Bostic St Clair (2001) make suggestions about what needs to be done next to "improve the practice [of NLP] and take its rightful place as a scientifically based endeavor with its precise focus on one of the extremes of human behavior: excellence and the high performers who actually do it."[68] They ask those interested to work with researchers in cognitive linguistics and neuroscience to begin to improve the relationship with those fields.

In the introduction to The Structure of Magic Series, Gregory Bateson says that Bandler and Grinder "create the beginnings of an appropriate theoretical base for the describing of human interaction......Grinder and Bandler "have succeeded in making linguistics into a base for theory and simultaneously into a tool for therapy."[12]

However, psycholinguist Willem Levelt (1996) stated "NLP is not informed about linguistics literature, it is based on vague insights that were out of date long ago, their linguistics concepts are not properly construed or are mere fabrications, and conclusions are based upon the wrong premises."... "NLP theory and practice has nothing to do with neuroscientific insights or linguistics, nor with informatics or theories of programming".[42][69] Cognitive neuroscience researcher Michael C Corballis (1999) agrees and says that "NLP is a thoroughly fake title, designed to give the impression of scientific respectability."[70]

Jaap Hollander (1999) in making a number of recommendations for the field of NLP to develop better relationships with science, states that "qualitative scientific inquiry bears a striking resemblance with the process of modelling in NLP. So, NLP, after all, may not be as unscientific as it is often made out to be. Modeling, like qualitative research, uses data from naturalistic settings. Modeling also uses inductive analysis of the data. Rather than testing for the presence of predetermined patterns, the modeler looks for patterns in the observations of the expert, patterns that he or she had not consciously formulated beforehand."[71]


Humanistic psychology
Grinder and Delozier (1984) argue that the epistemology of Gregory Bateson (and NLP) attempts to synthesize the overdrawn positions of empiricists and idealists.[72]. Robert Dilts and Judith Delozier (2000) say "In considering NLP as a science however, it is important to recognise that the epistemology of NLP is more 'subjective' and 'systematically' oriented than many 'hard' sciences, which tend to be more 'objective' and 'deterministic'. That is the patterns explored and identified by NLP are often necessarily contextual and influenced by the perceptual filters of the observer." ... "As a scientific approach, then, NLP tends to be more 'qualitative' than 'quantitative' and more 'structuralist' than 'materialistic'" ...[21]


Technology

NLP critic Margaret Singer quotes Bandler as saying the term NLP was "phrased on the fly from several book titles on the floor of his car one night when a policeman asked his occupation." (p169). She also quotes Bandler as saying "it wasn't my job to do theory" and Tony Robbins as saying, "NLP is heavily pragmatic: if a tool works, it's included in the model, even if there's no theory to back it up....None of the current NLP developers have done any research to prove their models correct. The party line is 'pretend it works, try it, and notice the results you get. If you don't get the result you want, try something else'"(p.172)."[2] Labouchere states that "NLP has a very pragmatic, applied focus on what is helpful, what works and how to replicate it (Bandler & Grinder, 1990). While NLP draws on and shares common ground with ‘mainstream’ cognitive psychology, it has, from its inception, continued to develop, refine, and apply its own unique range of concepts, models and techniques." [7]

Partridge (2003) states that "NLP may be best thought of as a system of psychology concerned with the self development of the human being" and "It is concerned with the function of belief rather than its nature. It is not concerned whether a belief is true or not, but whether it is empowering or disempowering". Similarly, Stephen J. Hunt states that NLP "is a technique rather than an organised religion and is used by several different human potential movements"[73]. David V. Barrett (2001) also describes NLP as a technique or series of techniques, or a process. He states that that "the balance comes down against it being labeled as a religion."[74].


Notes and references
1. ^ a b Look into my eyes and tell me I'm learning not to be a loser by Satham Sanghera, Financial Times.
2. ^ a b c d e Singer, Margaret & Janja Lalich (1997). Crazy Therapies: What Are They? Do They Work?. Jossey Bass. ISBN 0787902780. 
3. ^ a b c Grant J. Devilly (2005) Power Therapies and possible threats to the science of psychology and psychiatry Australian and New Zealand Journal of Psychiatry Vol.39 p.437
4. ^ a b c Schütz, P. A consumer guide through the multiplicity of NLP certification training. Retrieved on December 2006.
5. ^ a b c d e f Sharpley C.F. (1987). "Research Findings on Neuro-linguistic Programming: Non supportive Data or an Untestable Theory". Communication and Cognition Journal of Counseling Psychology, 1987 Vol. 34, No. 1: 103-107,105. 
6. ^ a b c d Druckman and Swets (eds) (l988) Enhancing Human Performance: Issues, Theories, and Techniques, National Academy Press.
7. ^ a b Peter Labouchere (2004) Using participatory story telling, forum theatre and NLP concepts and techniques to create powerful learning experiences around issues of HIV prevention, support and positive living paper presented at at EE4 - Fourth International Entertainment Education Conference
8. ^ Dilts, R., Grinder, J., Delozier, J., Bandler,R., (1980). Neuro-Linguistic Programming: Volume I (The Study of the Structure of Subjective Experience). Meta Publications, 1. ISBN 0916990079. 
9. ^
10. ^ a b c d e f Bandler, R., Grinder, J. (1979). Frogs into Princes: Neuro Linguistic Programming. Moab, UT: Real People Press., 149(pp.15,24,30,45,52). ISBN 0911226192. 
11. ^ Bandler, Richard & John Grinder (1983). Reframing: Neurolinguistic programming and the transformation of meaning. Moab, UT: Real People Press., appendix II,p.171. 
12. ^ a b c Bandler, Richard & John Grinder (1975). The Structure of Magic I: A Book About Language and Therapy. Palo Alto, CA: Science & Behavior Books. 
13. ^ a b Dilts, R.B., Grinder, J., Bandler, R., DeLozier, J.A. (1980). Neuro-Linguistic Programming: Volume I - The Study of the Structure of Subjective Experience. Meta Publications, 284(pp.3-4,6,14,17). ISBN 0916990079. 
14. ^ Jacobson, S. (1994) Info-line: practical guidelines for training and development professionals, American Society For Training and Development Alexandria, VA Adapted version available online
15. ^ a b Einspruch, Eric L., Forman, Bruce D. (1985). "Observations Concerning Research Literature on Neuro-Linguistic Programming". Journal of Counseling Psychology 32(4): pp. 589-596. 
16. ^ Norma Barretta (2004) Review of Hypnotic Language: Its Structure and Use. American Journal of Clinical Hypnosis. Bloomingdale: Jan 2004. Vol.46, Iss. 3; pg. 261, 2 pgs
17. ^ a b c d e Joseph O'Connor, John Seymour (2002 (first published 1990)). Introducing NLP. London: HarperCollins. 1855383446. 
18. ^ Pruett, Julie Annette Sikes (2002) The application of the neuro-linguistic programming model to vocal performance training D.M.A., The University of Texas at Austin, 151 pages; AAT 3108499
19. ^ Miller, G. A. (1956). The magical number seven, plus or minus two: Some limits on our capacity for processing information. Psychological Review, 63, 81-97
20. ^ Bandler, Richard & John Grinder (1976). Patterns of the Hypnotic Techniques of Milton H. Erickson, M.D. Volume 1. Cupertino, CA :Meta Publications. ISBN 0-916990-01-X.
21. ^ a b c d e f Dilts, Robert B; DeLozier, Judith A (2000). Encyclopedia of Systemic Neuro-Linguistic Programming and NLP New Coding. NLP University Press. ISBN 0970154003. 
22. ^ Cooper and Seal (2006) "Theory and Approaches - Eclectic-integrative approaches: Neuro-linguistic programming" In Feldtham and Horton (Eds) The SAGE Handbook of Counselling and Psychotherapy 2e
23. ^ a b Grinder, J. (1996) [Transcript of Interview http://www.inspiritive.com.au/grinterv.htm]
24. ^ Buckner, Meara, Reese, and Reese (1987) Journal of Counselling Psychology , Vol. 34(3), pp.283-287
25. ^ a b c Sharpley, C. F. (1984). Predicate matching in NLP: A review of research on the preferred representational system. Journal of Counseling Psychology, 31(2), 238-248.
26. ^ a b Heap, M. (1988). Neuro-linguistic programming, In M. Heap (Ed.) Hypnosis: Current Clinical, Experimental and Forensic Practices. London: Croom Helm. 
27. ^ a b Elich, M., Thompson, R. W., & Miller, L. (1985). Mental imagery as revealed by eye movements and spoken predicates: A test of neurolinguistic programming. Journal of Counseling Psychology, 32(4), 622-625. note: "psychological fad"p.625
28. ^ Tosey, P. Jane Mathison (2003) Neuro-linguistic Programming and learning theory: a response The Curriculum Journal Vol.14 No.3 p.371-388 See also (available online): Neuro-linguistic programming: its potential for learning and teaching in formal education
29. ^ eg. Bandler, R. (1984) Using your brain for a change
30. ^ Krugman, Martin, et al., (1985): "Neuro-linguistic programming treatment for anxiety: Magic or myth?." Journal of Consulting and Clinical Psychology. Aug, Vol. 53(4) pp. 526-530.
31. ^ Haber, Russell, (2002): Virginia Satir: An integrated, humanistic approach Contemporary Family Therapy, Vol 24(1), Mar 2002,p32 pp. 23-34 ISSN 1573-3335 DOI:10.1023/A:1014317420921
32. ^ Masters, B Rawlins, M, Rawlins, L, Weidner, J. (1991) "The NLP swish pattern: An innovative visualizing technique. Journal of Mental Health Counseling. Vol 13(1) Jan 1991, 79-90. "
33. ^ Joseph O'Connor NLP: A Practical Guide to Achieving the Results You Want: Workbook Harper Collins 2001
34. ^ Alice Mills (1999) Pollyanna and the not so glad game. Children's Literature. Storrs: 1999. Vol.27 pg. 87, 18 pgs
35. ^ a b c Eisner, D. (2000) The Death of Psychotherapy: From Freud to Alien Abductions
36. ^ a b c Scott O. Lilienfeld, Steven Jay Lynn, Jeffrey M. Lohr (eds) (2004) Science and Pseudoscience in Clinical Psychology
37. ^ a b Beyerstein. B.L (1990). "Brainscams: Neuromythologies of the New Age.". International Journal of Mental Health 19(3): 27-36,27. 
38. ^ Druckman, Daniel (2004) "Be All That You Can Be: Enhancing Human Performance" Journal of Applied Social Psychology, Volume 34, Number 11, November 2004, pp. 2234-2260(27)
39. ^ John A. Swets and Robert A. Bjork (1991) Enhancing human performance: An Evaluation of "New Age" Techniques Considered by the U.S
40. ^ a b Von Bergen, C W, Barlow Soper, Gary T Rosenthal, Lamar V Wilkinson (1997). "Selected alternative training techniques in HRD". Human Resource Development Quarterly 8(4): 281-294. 
41. ^ Efran, J S. Lukens M.D. (1990) Language, structure, and change: frameworks of meaning in psychotherapy, Published by W.W. Norton, New York. p.122
42. ^ a b c Drenth, P. (1999) Prometheus chained: Social and ethical constraints on psychology. Vol. 4.4 pp.233-239 European psychologist
43. ^ a b Pieter J.D. Drenth (2003) Growing anti-intellectualism in Europe; a menace to science in ALLEA Annual Report pp.60-72'
44. ^ Lilienfeld, S.O. (2002). "Our Raisson D’etre". The Scientific Review of Mental Health Practice 1(1): 20. 
45. ^ Miller, F. Clayton. (Nov 1997) The NLP loss pattern: Imagery and experience in grief and mourning. [Dissertation Abstract] Dissertation Abstracts International: Section B: The Sciences and Engineering. Vol 58(5-B) pp. 2691
46. ^ Labouchere P, Tweedie I, Fiagbey E, Ocquaye M. (2002) Narrow Bridges to your Future: Creating a metaphorical experience of staying safe from HIV and realising the future you want presented at the International AIDS Conference 2002 Jul 7-12; 14 pages
47. ^ Dietrich et al (2000a) A Review of Visual/Kinesthetic Disassociation in the Treatment of Posttraumatic Disorders Traumatology Volume VI, Issue 2, Article 3 (August, 2000)
48. ^ NLP is used or suggested as an approach by some mental health bodies:
• National Phobics Society of Great Britain
• National Phobics Society of Great Britain: List of treatments and help
• Mental Health Promotions: How to Assert Yourself
• USU The Student Health and Wellness Center: What are Eating Disorders?
• Center for Development & Disability at the University of New Mexico Center for autism
• Advocates of Child Abuse Survivors: Counselling and therapy
49. ^ Peter Bluckert (2004) The state of play in corporate coaching: current and future trends. Industrial and Commercial Training. Guilsborough Vol.36(2) p.53
50. ^ Skinner, H. and Stephens, P. (2003). "Speaking the Same Language: Exploring the relevance of Neuro-Linguistic Programming to Marketing Communications". Journal of Marketing Communications Volume 9, Number 3 / September: 177-192. 
51. ^ Also appearing in the issue: Karen E Watkins (1997) Invited reaction: Selected alternative training techniques in HRD Human Resource Development Quarterly. vol. 8(4)
52. ^ Guidance Counselor's handbook, section 1.4.5: http://www.ncge.ie/resources_handbooks_guidance.htm section 1.4.5 [1] (DOC)
53. ^ Steve Salerno (2005) Sham: How the Self-Help Movement Made America Helpless, ISBN 1-4000-5409-5
54. ^ Partridge, C. (2004). New Religions: A Guide; New Religious Movements, Sects and Alternative Spiritualities. Oxford University Press, Page 195.. ISBN 0-19-522042-0. 
55. ^ Singer, Margaret (1995). Cults in Our Midst : The Continuing Fight Against Their Hidden Menace. New York, NY: Jossey Bass. ISBN 0-7879-6741-6. 
56. ^ Michael D Langone (Ed).. Recovery from Cults: Help for Victims of Psychological and Spiritual Abuse. New York, NY: W W Norton & Company. 
57. ^ Platt, G.. NLP - No Longer Plausible?. .. Retrieved on 2001.
58. ^ Was Derren Brown really playing Russian roulette - or was it just a trick? by Alok Jha, October 9, 2003, The Guardian
59. ^ Brown, Derren (2000). Pure Effect: Direct Mindreading and Magical Artistry. H&R Magic Books, 107,110. 
60. ^ Turtles all the way down, 1987., Whispering in the Wind, 2001
61. ^ eg. Using Your Brain: For a Change (1984), Persuasion Engineering, Design Human Engineering and recent works.
62. ^ Cite web: 'NLP Knowledge Centre'
63. ^ Cite web: 'NLP Schedule'
64. ^ Cite web: ANLP News: NLP Matters
65. ^ Cite web: NTIS: Graduate Certificate in Neuro-linguistic programming
66. ^ Carroll, Robert T.. The Skeptic's Dictionary. .. Retrieved on 2003.
67. ^ a b Peter Schütz (Accessed 24th December 2006) A consumer guide through the multiplicity of NLP certification training: A European perspective
68. ^ Grinder, John & Carmen Bostic St Clair (2001). Whispering in the Wind. CA: J & C Enterprises.. ISBN 0-9717223-0-7. 
69. ^ Willem Levelt (1996) Hoedt u voor Neuro-Linguïstisch Programmeren! Skepter Vol.9(3)
70. ^ Corballis, M. in Sala (ed) (1999) Mind Myths. Exploring Popular Assumptions About the Mind and Brain Author: Sergio Della Sala Publisher: Wiley, John & Sons ISBN 0-471-98303-9 p.41
71. ^ Hollander, J. Ph.D. (1999, November) NLP and Science-Six recommendations for a better relationship Part 1, Part 2, first published in NLP journal/magazine: "NLP World" Nov. 1999 Vol 6(3)
72. ^ Grinder, John & Judith DeLozier (1987). Turtles All the Way Down: Prerequisites to Personal Genius. Scots Valley, CA: Grinder & Associates.. ISBN 1-55552-022-7. 
73. ^ Hunt, Stephen J. (2003) Alternative Religions: A Sociological Introduction ISBN 0-7546-3410-8
74. ^ David V. Barrett (2001) The New Believers: A Survey of Sects, Cults and Alternative Religions Available online from Google Books. pp.434,26


Further reading

• Bandler, R., Grinder, J. (1979) Frogs into Princes: Neuro Linguistic Programming. Real People Press. 149 pages. ISBN 0911226192
• Bandler, R., Grinder, J. (1975) The Structure of Magic I: A Book About Language and Therapy Science and Behavior Books. 198 pages. ISBN 0831400447
• O'Connor, J., Seymour, J. Dilts, R. (foreword), Grinder, J. (preface) (1995) Introducing Neuro-linguistic Programming: The New Psychology of Personal Excellence Aquarian Press. 224 pages. ISBN 1852740736
• Bandler, R., Grinder, J. (1981) Reframing: Neuro-Linguistic Programming and the Transformation of Meaning Real People Press. ISBN 0911226257
• Grinder, J., Bandler, R. (1976) Patterns of the Hypnotic Techniques of Milton H. Erickson Volume 1 ISBN 091699001X
• Dilts, R. (1990) Changing belief systems with NLP Meta Publications. ISBN 0916990249
• Bandler, R., Andreas, S. (ed) and Andreas, C. (ed) (1985) Using Your Brain-for a Change ISBN 0911226273
• Grinder, M. Lori Stephens (Ed) (1991) Righting the Educational Conveyor Belt ISBN 1555520367
• Laborde, G. (1987) Influencing with Integrity: Management Skills for Communication and Negotiation
• Dilts, R., Hallbom, T., Smith, S. (1990) Beliefs: Pathways to Health & Well-being
• Satir, V., Grinder, J., Bandler, R. (1976) Changing with Families: A Book about Further Education for Being Human Science and Behavior Books. ISBN 083140051X











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